Better Cupertino is a group of concerned residents who act together for a more responsive and responsible Cupertino government. Our focus is engaging residents and city government to balance growth and quality of life.
Balance — Cupertino faces many challenges today, such as traffic nightmare, over-crowded schools, loss of commercial sites and retails…… We believe our residents must take a clear stand: quality of life cannot take a backseat to privatized profits. Comparing to profit-driven developers, residents simply cannot compete in terms of expensive advertising and political lobbying. So, our residents have to stay united to keep growth in our city sensible and balanced. In 2016, Better Cupertino supported Steven Scharf, who successfully won a seat in Cupertino city council. Better Cupertino’s founder, Liang Chao, ranked No. 1 in the 2016 election of Cupertino Union School District board of education. We need your support in the future to elect more pro-residents candidates to ensure this balance.
Transparency — We encourage residents to attend Cupertino city council meeting. To inform residents about important decisions in our city, we provided meeting summary of city council and commission meetings on our website. When our city doesn’t provide live streaming service for some meetings, our volunteers made it live on Better Cupertino Facebook page and provided video clips in Better Cupertino YouTube Account.
Advocacy — In December 2014, there was a rally of more than 300 residents in front of Cupertino City Hall to protest 4000+ Housing Elements Plan. That was how Better Cupertino got started. We showed our concern on the General Plan Amendment (GPA). Please refer to our petition which had more than 2,000 supporters. Better Cupertino organized a rally on May 19, 2015 to oppose the GPA and newly added 2 million square feet office space at Vallco. At the end of 2015, Better Cupertino volunteers initiated CCSGI with the intent of involving residents in future GPA discussion. We received around 4,200 voters’ signatures in barely one month. In 2016 election, we successfully defeated Measure D which was promoted by the Vallco’s developer with almost $10 million advertisement fees. Although Measure C didn’t pass under developer’s multi-million dollar attack, it still got more than 9,000 (around 40%) YES votes in Cupertino.